myfashionfruit

MYFASHIONFRUIT
Online Fashion Shop

New beginnings and so many changes! Brand new visual identity and web design for myfashionfruit online shop. Striped down, black n white, bold typography, combined with clean and natural imagery are the key-values that shapes the new visual and narrative identity of myfashionfruit.com

ROLE: Art Direction, Branding, UX/UI
 

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